Markus angel moderates specialized conference on the Wiesbadener congress of commercial advertising 2007

Congress of commercial advertising (openPR) -, Markus angel led 22.02.2007 bath Orb as directors/conductors of the only, independent education carrier of the medium kind household advertisement, Institut for household marketing in the context of the German congress of commercial advertising the specialized conference household advertisement.
Already for the tenth time the German congress of commercial advertising took place to discuss in order to energize representatives made of trade, consumer goods industry and the media, crucial questions of commercial communication. In eight different conferences - among other things about household advertisement - reported specialist of the industry, presented visions and innovations and energized for thinking.

The presidency of the specialized conference household advertisement the management forum, organizer of the congress, in this year at Markus angel, transferred active Institut for household marketing director/conductor since 2006. Institut - admits above all for market-relevant studies, technical literature to the topic and a industry-specific seminar program - has as independent education carriers not only a special promoter position, but protects itself at the same time also his neutrality.
Markus angel welcomed in its conference among other things speakers from the house of the German post office AG and the Egro advertisement and had so the possibility of offering to the interested public a range of information varied far.

The congress lured many hochkarätige visitors with his medium and print summit, the different specialized technical and the parallel organized commercial medium fair, again and put thereby the foundation-stone for an exciting meeting already now in the coming year.

Institut for household marketing
At the Aubach 36
63619 bath Orb
Alexandra angel

Institut for household marketing is the only, independent education carrier in Germany for this medium kind. Rank household marketing among the medium kind: Household advertisement (the unadressierte feed), geo marketing (soziodemographische selection), innovative setting forms (broken Flyer, magnets at the mail boxes uvm.). Briefly said: all means and measures to the direct, surface covering and target-group-specific feed of advertising messages.

Goals

Promote a lastingly positive development of this medium kind by research and knowledge transfer
Optimal support of recruit-rubbing, agencies and distribution enterprises to use the immense Potenzial of this medium kind

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