Who akquiriert better - men or women?

Do women proceed with the Akquise more refined as men Perhaps. In addition, more successfully (openPR) - BERLIN. That is only a topic under many interesting contributions in the fire-new Akuise councellor „like one orders fishes and with fish speaks “, of Volker Remy. Which role really plays the sex with the Akquise Does it play at all one Where are men better Which strategy do women prefer Süffisant are always this question - nevertheless some plates and prejudices circulate. Cause enough, in addition-see once more exact. The author reported from the practice of the German Akquisealltags, points, sometimes rather impudently, but always maintenance SAM. Thus it sees the citizen of Berlin Graco publishing house, which brings the second book out of this author within fewer months in December. It already generated best-seller numbers in the phasephase phase with Amazon and Buch.de.

The author, ad writer and marketing expert and for over ten years experienced in the new business actively, told in packing way its sometimes bizarren experiences with orders fish. They might be interesting for all, which are active in the customer contact and have it with Entscheidern to often do. Volker Remy: „Who orders akquiriert to do has it with many different characters. I sketched a small typology of the Entscheider in my book. Because we all ask us nevertheless: Who are humans, who decide for or against me - and why “The book is beyond that a source for practical conversion techniques in the Akquise: How does one compile a new business strategy How does one write really good Akquisebriefe How does one lead a Nachfasstelefonat and does accomplish „besides “also a date Above all however: How does one present oneself and its projects today These classical topic fields of the order acquisition are thoroughly tilled. It becomes still more exciting, if the author deals with the new digital self marketing techniques - here the councellor accumulates to the high form. The topics on-line PR, Business Weblogs (Web log marketing) and new Web philosophy „Web 2,0 “are descriptive explained finally also for the layman and classified in their meaning for the Akquise.

Publishing house spokeswoman Antje Kendziorra to the new Graco title: „The book is offensive written at the topic, dragging along and uncommonly motivating. It is unmistakable that a new business expert from the sewing small box chats here, who thinks from the DAX enterprise to the small Mittlelständler the Entscheider and of them in the best way knows. A councellor for the German-language market and the Central European mentality of the participants. “

The title is delivered in December and can be booked in advance immediately over the surface book trade and with all well-known on-line booksellers.

“Like one orders fishes and with fish speaks…”
of Volker Remy
Kartonierter cover (paperback)
ISBN 3000 20 10 92
164 sides, colored illustrates
14.98 EUR

www.amazon.de
www.buch.de
www.libri.de
www.lesen.de

Medium contact @ review copies
Graco publishing house Berlin
Antje Kendziorra
Marienburger road 16
10405 Berlin

Telephone 030 - 44 32 40 40
Email ak@graco-berlin.de

The Graco publishing house Berlin is a young publishing house, which specializes in social, economic and cultural topics. So far appeared: “Expedition of Design poles Berlin - Trendshopping Guide for Berlin”, “case of image”, of Volker Remy. In December 2006 as new publication “as one fishes orders and with fish speaks”, a Akquise councellor for creative Dienstleister.

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