„Nina's world “for the GSMA Awards nominates

Screen SHOT “in the middle in it - Nina's world” (openPR) - first German mobile video and Fotosoap under the five best submissions of of the renowned industry price - already 75,000 registered subscribers pursue „in the middle in it - Nina's world “on the mobile telephone - GSMA Awards 2007 register clear participant increase

Berlin, 10. January 2007 - „in it - Nina world “, the video and Fotosoap the Icon Impact GmbH be for the of this year global mobile Awards the GSM Association nominate. In the category „Best for mobile video service “could become generally accepted the enterprise the iconmobile group together with four further submissions against its competitors. The Macher of Icon Impact may hope now to crown the successful start of the first German Handysoap with moving picture offer by the profit of the renowned industry honor. The expert jury of the GSM Association will communicate the winners of the Awards on 13 February 2007 on the occasion of the 3GSM World Congress in Barcelona. To the Galaveranstaltung in the national palace of Montjuic over 900 top representatives of the mobile industry are expected. With an increase with the submissions around 20 per cent that could strengthen global mobile Award of the GSM Association in the twelfth year of its existence again crucially and give thus an important signal for the growth trend of the industry.

„We are pleased much that we did not only meet the nerve of the recent generation with Nina's world, but also a hochkarätiges expert committee to convince could “, commentate Philipp Zwez, managing director of the citizens of Berlin Icon Impact GmbH, nominating. „The best from the mobile channel makes and proves Nina's world in particular the high interest in mobile video offers in our eyes. “Thomas Fellger, CEO that internationally active iconmobile group, adds: „The success of mobile maintenance formats is according to our estimate the prelude to a new Entertainmentkultur on mobile terminals. It is at the time to consider the used role of stationary mass media and to understand the fascination as well as the possibilities of a personalisierten and situation-oriented medium use. Marketing and publicity men are offered thereby completely new chances. “

The video and Fotosoap „in the middle in it - Nina's world “belongs to a new generation of mobile Entertainmentprodukte. With its innovative moving picture offer in styles of a Telenovela told history could around mysterious Nina since their start in November 2006 already 75,000 of registered Handy users between 15 and 24 years inspire. Three times per week „Nina's world is presented “as dreiminütige mobile TV and photo story. Beyond that 35,000 spectators per consequence pursue „Nina's world “in the internet TV and in the Windows live measuringclose. „A Best OF of Nina world presented in different youth magazines “reaches again more than 1.8 million reader. „in the middle in it - Nina's world “is free for CO2 customers. With other network carriers only Downloadkosten result. A subscription fee does not exist.

„Nina's world “is already the second Handysoap the iconmobile group. Already in the spring 2006 knew in Berlin the residents entrepreneurial group with „in the middle in it - Berlin rockt! “a successful pioneer achievement on the German medium market present. As a pioneer for mobile moving picture Soaps in Germany Icon Impact brings a special expert's assessment into production: high-quality production engineering, an Soap experienced camera team as well as special, Handy optimized Closeups justify the special aesthetics of its mobile productions. The format is made possible for the mobile video technology the iconmobile by the high technical standard group. Their video service platform „icmsp vsp 2,0 “provides for loss-free and fotmatted distribution of the pictures and videos on almost all in Germany used Handytypen. The Soap is to be likewise received on Apple the i-Pod video or Sony Playstation portable one.

Further information as well as current pictorial material are available under the press contact specified down.

Sugar communication
Team iconmobile
Tel.: 030,247 587-0
Fax.: 030,247 587-77
iconmobile@zucker-kommunikation.de

Over Icon Impact
The Icon Impact GmbH is offerer of innovative Entertainmentformate, whose marketing emphasis lies in co-operation models with industrie and medium partnerships. The high innovation degree of these formats is reached by the optimal and interactive integration of the mobile telephone.

Over the iconmobile group
The iconmobile group is international market leader for mobile Business applications with Design and technology authority. At several locations such as Berlin, Munich, London, Sydney, Los Angeles and Tokyo user-friendly applications for mobile terminals, among other things portals for portable radio enterprises, develop Symbian and Java Client applications, mobile Flash animations and browserbasierte services over 120 coworkers. Here the complete range at achievements taken off - of consultation and conception over Design up to format development, implementation and Hosting. To the customers the iconmobile group belong international portable radio enterprises, Internet enterprises, hand set manufacturer, Publisher and representative of the consumer goods industry.

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