CLASSEN megaloc - success on the DOMOTEX 2007

The CLASSEN exhibition booth on the Domotex 2007 shows the new strategy of the CLASSEN Laminatbodenwelten. CLASSEN megaloc was the genuine fair highlight in resounds the laminate producers. (openPR) - as „the surely fastest and simplest shifting system “CLASSEN presented its new shifting system CLASSEN megaloc on the DOMOTEX 2007; it was the much-considered fair highlight in resounds the laminate floor manufacturer. Embedded into the presentation of new assortment structures CLASSEN, as one the laminate floor manufacturer leading world-wide, offered a round concept on its exhibition booth.

„With megaloc we conceived a system, which the transfer with are based and will revolutionize timber floorings. More simply and faster it goes according to our opinion really not more. In particular with the specially-broad laminate halls, e.g. those with tile decoration, CLASSEN is megaloc a real profit. “Of the content of this statement the visitors on the exhibition booth could convince themselves of CLASSEN.

„With our new assortment structure, divided into laminate floor worlds and CLASSEN megaloc as a basic component of our new adjustment, we convinced the department of CLASSEN marketing on the DOMOTEX of this year the specialized public again “, were pleased whether large success.

Of one „“one speaks milestone in the development of shifting systems for are based and timber floorings in application technology with CLASSEN.
And that not to injustice. The patented system is based on the shifting principle of the roof pan technology. That is, the laminate hall is inserted simply into the front row and connected with lowering with the laminate hall already lying head-laterally. Finally still another short, strong pressure with the thumb and the hall rest in finished.

CLASSEN megaloc is however not only in the own products of the marks CLASSEN and wiparquet employment to find. Also for licensees - whether producer, Distributor or trade - offers its high-speed shifting system to CLASSEN.

New assortment structures and Dekore

Also the new Dekore in the collections of the mark CLASSEN and the exclusive specialized trade mark harvested very much positive resonance wiparquet.
In particular the new assortment structure of CLASSEN was considered much. The new Dekore and surfaces present themselves here in the future in own in each case experiencing worlds. „Discovering you the whole world of the laminate “reads the header, under which the new CLASSEN laminate worlds presents itself.

In the house CLASSEN one is convinced: „With the new assortment structure and the organization into experience worlds we put again a new, strongly emotionalisierte marketing line to the trade at the disposal. In simple, clear structure logical price distinction characteristics are represented. The five collection worlds styleworld, easyworld, funworld, trendworld and premiumworld possess individual in each case characteristics, which are easily comprehensible for the buyer.
Primary request was it, with the large selection of Dekoren and surfaces, in, was `to be avoided, the floors with their special characteristics clearly to assign. With the new experience structure the Spagat between technical information and emotional representation - we think - succeeded to us again very well. “

CLASSEN in the Internet: www.classen.de

Firm contact:
CLASSEN group
- Abbott marketing -
Werner of Siemens STR. 18-20
56759 Kaisersesch
Tel. +49 2653 9800
Fax +49 2653 980699
E-Mail: info@classen.de

PR-contact:
H.W.G
Marketing & advertisement
Yvonne Möhrke
Wiedbachstr. 50
56567 Neuwied
Tel. +49 2631 964623
Fax +49 2631 964614
E-Mail: y.moehrke@hwg-media.de

The CLASSEN group produces high-quality wood products and products on wood basis for the interior fittings. In the range laminate floors CLASSEN of one is the world-wide largest offerer.

With product new developments the DO-It-Yourself-user always stands in the center of the considerations. The success of the products is closely connected with their quality and stands directly in connection with the goal, the constantly rising
To become fair requirements of the customers.

The CLASSEN group is world-wide partner of the qualified trade!

Dieser Artikel wurde veröffentlicht auf
OpenPR - http://openpr.de/news/118689/CLASSEN-megaloc-Erfolg-auf-der-DOMOTEX-2007.html